CAREER HIGHLIGHTS
Builder of Brands and Businesses
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Commercialized more than 100 solutions driving more than $3B in revenue
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Transformed struggling $8M products into $200M communications product line
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Launched family of 15 modular solutions in 9 months, reversing slide in market share
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Increased overall marketing contribution to bookings from 20% to 43% in under 18 months
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Influenced 87% of deals over $100,000 and increased inbound activity by 48% in 7 mos
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Contributed more than $30M in TCV wins at Amerprise, Intel, McKesson and Tufts University
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Identified new $600M market opportunity, three new product lines and grew emerging business by 50% y/y
Proven Leader for a Dynamic World
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Former Corporate Officer for $200M public company
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Led Marketing functions in 4 different organizations
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Deep experience working with Boards of Directors, Private Equity investors
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Transformational experience... from Agile to Waterfall, from on-premise to SaaS, from siloed to integrated marketing
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Demonstrated success at cross-functional alignment
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Skilled at identifying new growth opportunities
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"The Confidence to Lead, The Humility to Learn and the IQ to Win"
Builder of Teams, Developer of Talent
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Builder of high-performance teams, ranging from 3 to 300
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Built and managed teams across the "3 C's"... countries, continents and cultures.
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Understand how to harness the power of Millennials, Boomers and Generation X'ers
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Assimilated people, products and processes during more than 12 acquisitions
RECENT POSITIONS
Building a Scalable Marketing Capability in a PE-backed Tech Co.
Roles: VP, Worldwide Marketing
Business: Drug commercialization and market access software, data, managed services and consulting
Markets: US Pharmaceutical Manufactures
SKILLS
Digital Marketing
Marketing Strategy
Demand/Lead Gen
Go To Market
Positioning
Value Proposition
Branding/Thought Leadership
Press/Analyst Relations
Channel Management
Persona Development
Sales Enablement
Market Research
Product Management
Roadmap Development
Voice of Customer
Customer Advisory Boards
Technology Planning
Partnerships/Alliances
INDUSTRY KNOWLEDGE
ERP
Data Protection/Backup
Network/Systems Management
IT Outsourcing
Service Desk/Service Management
Application Modernization
Security Management
AML/KYC Compliance
Contract & Rebate Management
Lead/Order-to-Cash
Financial Services
Pharmaceuticals / Market Access
Electronics/Semiconductors
Discrete Manufacturing
Consulting