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Purpose - It's Not Just for Millennials
Everywhere I turn, I read that Millennials only want to work for “purpose-driven” companies, with executive recruiting firm Korn-Ferry...
Michael Kerman
Feb 17, 20202 min read
34 views
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Happy New Year, except...
Normally, the first blog of the year is filled with a delicious recap of 2019 or the optimistic forecasts and musings about 2020. I have...
Michael Kerman
Jan 9, 20202 min read
76 views
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The Marketing Journey Paradox
In preparing for a recent client presentation and proposal, I re-read Deloitte’s January 2019 report, “Beyond Marketing”. I’ve found this...
Michael Kerman
Aug 22, 20196 min read
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Marketing and Innovation: An Under-Valued Partnership
I was delighted to read Denise Lee Yohn’s an article in HBR entitled “Why Great Innovation Needs Great Marketing”and finally see someone...
Michael Kerman
Mar 17, 20193 min read
3,186 views
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Disagree and Commit as a Strategic Asset
Much is being said and written about Jeff Bezos' recent letter to Amazon shareholders and his focus on "Day 1" companies. He makes a...
Michael Kerman
Apr 21, 20172 min read
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